At yesterday's successful Continuous Integration and TestingConference, it occurred to me that the aim of continuous integration isto addict people to particular feelings. When they don't feel them,they'll do things to produce them. Those actions are good ones; they'll solve or head off problems. Those feelings are:

1. A well-founded feeling that the product is making steady forward progress.

2. The feeling of being part of a buzz of activity. People are moving fast and making things happen.

3. A feeling of openness. What people are doing is visible; one person's effect on another is immediately at hand.